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Review three event websites of your choosing and keep in mind what you know about the 4P’s of marketing. You can look at sporting event websites, annual award event websites, trade show websites, professional event websites, etc. Review each of the event websites, and critique your selection as follows:
- Which do you think is the most effective for event marketing and promotion in terms of the 4 P’s and why?
- Of all of these event websites which do you think is the least effective based on the 4 P’s? Explain your answer.
Share your URL from your audio visual presentation with the class here. Then comment in a substantive way as to the strengths of at least one other student presentation and make suggestions for improving the presentation.